Senior Visual Designer & Art Director

Narsis Dibaj

Brand identity systems & strategic visual communication.

Augsburg, Germany Open to Munich Portfolio 2026
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I turn complex ideas into clear, structured visual systems that brands remember.

With a background in commercial design and advertising and a Master’s in Transformation Design, I lead creative direction and build identity systems from the first spark to the final touchpoint — pairing analytical precision with aesthetic excellence.

01

Art Direction

Leading visual narratives & creative execution across teams.

02

Branding

Visual identity systems & brand storytelling with depth.

03

Corporate Design

Strategic print collateral & high-impact campaigns.

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Selected Work

01 Art in Rug Lifestyle Brand Creation → 02 Loutca Visual Identity System → 03 MH Casa Commercial Campaign → 04 Hengam Gallery Set Design & Photography →
01
Lifestyle Brand Creation

Art in Rug

Art & Interior Experience
Art in Rug campaign — a figure floating above a hand-painted blue art rug against a soft pink gradient.

The Vision

Why must art hang on walls? We moved beyond traditional branding to curate a gallery experience that happens to be on the floor — liberating the artwork from the frame and weaving it into the fabric of life.

I directed the brand from its very first spark — co-creating the name, building a flexible “portal” identity rooted in a rigorous grid, and extending one consistent luxury aesthetic across every physical and digital touchpoint.

Role
Art Director & Visual Strategist
Client
Art in Rug — Los Angeles / Global
Timeline
6 Months (Launch Phase)
Focus
Branding · Art Direction · UI Design · Content Production
Team
Guided 20+ creatives
Art in Rug editorial image — model draped in a flowing teal art rug.
02
Visual Identity System

Loutca

Luxury Seafood Experience
Loutca brand photography — plated seafood and a sea shell on a deep teal surface.

The Vision

The challenge was to translate the rustic soul of a “Loutca” — a small wooden boat — into a modern luxury experience, without leaning on a single literal ocean cliché.

I built a disciplined system rooted in geometry and depth: a monogram whose typography rides on stylized waves, a precise “Loutca Blue” CMYK palette engineered for print, and a tactile stationery system where the true luxury lives in the hidden detail.

Role
Senior Graphic Designer & Brand Lead
Client
Loutca — Luxury Seafood Bar
Timeline
4 Months (Launch Phase)
Focus
Visual Identity · Packaging · Print Production · Social
Team
Directed photography & marketing
Loutca monogram and logotype glowing on dark glass signage.
03
Commercial Campaign

MH Casa

Luxury Fashion Promotion · ETRO Home
MH Casa campaign — an ETRO Home slipper presented among clouds on a golden ochre backdrop.

The Vision

The goal was to activate dormant inventory through strategic storytelling shifting a product’s perception from a simple accessory into a seasonal necessity.

Built on the concept of “Walking on Clouds,” I directed a surrealist photoshoot — staging footwear against heritage patterns and creating the illusion of floating in-camera. A sun emblem reconstructed from ETRO’s own motifs carried the narrative from digital assets to high-impact window installations that drove real foot traffic.

Role
Senior Graphic Designer & Campaign Lead
Client
MH Casa | ETRO Home
Timeline
2 Months (Summer Season)
Focus
Campaign · Social · Visual Merchandising · Print Supervision
Result
Drove immediate engagement & footfall
MH Casa campaign — blue patterned ETRO Home slippers suspended among clouds.
04
Set Design & Photography

Hengam Gallery

Fine Jewelry Collection
Hengam Gallery jewelry photography — emerald pendant, ring and earrings styled on black geometric surfaces.

The Vision

I approached this not as a photographer capturing a moment, but as a designer constructing a reality — treating each piece as a geometric subject rather than a product.

The process was structural: bespoke minimalist sets, light sculpted to reveal the true colour and weight of the metal, and high-fidelity retouching engineered for editorial print. The result is a meticulously designed visual asset, not just a photograph.

Role
Visual Stylist & Lead Photographer
Client
Hengam Gallery | Fine Jewelry
Timeline
6 Weeks (Freelance Commission)
Focus
Product Photography · High-End Retouching · Set Design
Tools
Canon System · Photoshop · Lightroom
Hengam Gallery jewelry photography — ruby pendant and rings on layered black surfaces.
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About

Portrait of Narsis Dibaj.
Narsis Dibaj

I am a Visual Designer and Art Director based in Augsburg, specializing in brand identity systems and strategic visual communication.

Over the years I have led branding and campaign projects for international and luxury-focused clients, translating complex ideas into clear, structured visual systems. I hold a Master’s in Transformation Design from Technische Hochschule Augsburg, where I expanded my focus beyond commercial work to explore the cultural and social impact of design.

Education
  • M.A. Transformation Design TH Augsburg · 2022–2025 · Grade 1.3
  • B.A. Communication Design University of Applied Sciences, Tehran · 2015–2018
Languages
  • German Fluent
  • English Fluent
  • Persian Native
Experience
  • Art Director — Art in Rug Remote (US) · 2020–2022
  • Senior Graphic Designer & Campaign Lead — MH Holding Tehran · 2019–2020
  • Art & Advertising Director — Tarang Decor Tehran · 2018–2019
  • Visual Designer & Photographer — Digikala Tehran · 2015–2017
Selected Recognition
  • 1st Place, Group Category “Iranian Women…” · Modica, Italy · 2019
  • Special Creativity Award Advertising video · 2017
  • Exhibition — “Being a Woman” Joe McCauley Gallery, USA · 2022
  • Performance — “Woman, Life, Freedom” TH Augsburg · 2022
Tools & Skills
Adobe InDesignPhotoshopIllustratorLightroomPhotographyIllustrationTypography & LayoutEditorial & Information DesignCreative Direction

Contact

You’ve seen the execution. Let’s discuss your next challenge.

Email me ↗ +49 163 8758538
Email
n.dibaj@outlook.com
Phone
+49 163 8758538
Based in

Augsburg, Germany
Open to Munich